Jen Walsh
Account Executive · Traction Rec
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ABOUT JEN
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SEE IT IN ACTION
Traction Rec Demos
Straight from the Traction Rec Demo Hub — tap below to watch them right here.
TRACTION REC
The Platform Built for Recreation
Traction Rec is the leading Salesforce-native management platform for YMCAs, JCCs, Parks & Rec departments, and BGCAs. Trusted by community recreation organizations across North America.
Salesforce-Native
No integrations, no middleware. Your membership, program, and facility data lives entirely within your Salesforce org.
Built for Recreation Nonprofits
Purpose-built for the way YMCAs and JCCs actually operate — program registration, memberships, facility booking, and more.
AI-Ready with Agentforce
Agentforce and Salesforce AI capabilities work natively out of the box — no separate AI layer or integration required.